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B Academics Global Engagement Event 2022

Join the 2022 B Academics Global Community of Practice Conversations on September 27th for a virtual discussion sharing academic experiences around teaching, research and stakeholder collaboration, to accelerate the transition to a new economy.
B Academics Global Engagement Event 2022

Global Community of Practice Conversations

September 27th, 2022
3 hours / Online via Zoom
Shanghai&HK&Singapore 8PM/ Seoul&Tokyo 9PM/ NYC 8AM/ Barcelona&Paris 2PM/ Nairobi 3PM/ Melbourne 10P/ México 7AM

Join the 2022 B Academics Global Community of Practice Conversations on September 27th for a virtual discussion sharing academic experiences around teaching, research and stakeholder collaboration, to accelerate the transition to a new economy.

Agenda

Opening & Welcome

  • Jessica Yinka Thomas, President of B Academics
  • Min Ko, B Lab and B Academics Global Engagement Committee

Part I. Teaching

  • Prof. Zhao Wuming – Implementing  ‘Building Better Business Workshop’ in a Classroom. 
  • Prof. Xu Jing – Teaching brands with a purpose: B Corp cases in a marketing class at PKU
  • Dr. Chang, Ariana – B Corps: Transforming Sustainability Management

Part II. Research

  • Garima Sharma – Cocreating Forward: How Researchers and Managers can Together Address Wicked Problems
  • Prof. Yoon Semee – Study on Key Market Enablers to grow B Corp Movement in S. Korea and Singapore
  • Prof. Tsao, Chiung-Win – Business leaders’ HR mental model and employee work quality in Certified B Corps

Part III. Stakeholder Collaboration

  • Johannes Tschiderer – Leveraging co-curricular student engagement for sustainability to transform business schools from within
  • Samuele Tini – Communicating sustainability, creating a community and doing research
  • Prof. Federica Massa-Saluzzo and Elena Damia – Barcelona+B: an alliance to make Barcelona a better city. How it happened and what we are learning from it

Closing

  •  Verónica Devenin Vera, Chair of Global Outreach and Engagement of B Academics

Teaching
Research
Stakeholder Collaboration

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