Discover the new book from B Academics: “Being a B Corp in Spain”

We are thrilled to introduce to you the book “Being a B Corp in Spain,” an initiative by B Academics Spain aimed at transforming the teaching of Business Administration and promoting a more responsible and sustainable way of doing business.

We are thrilled to introduce to you the book “Being a B Corp in Spain,” written in Spanish, an initiative by B Academics Spain aimed at transforming the teaching of Business Administration and promoting a more responsible and sustainable way of doing business. This book is written in Spanish language.

What will you find in this book?

This book features 11 pedagogical cases of B Corp companies in Spain, including AlmaNatura, ARTIEM Hotels, Grupo Consorcio, Teterum, SEK Education Group, ECOALF, ISDIN, Quadpack, Veritas, Visualfy, and Worldcoo. Each case offers a detailed study of how these companies have integrated sustainable practices into their business model and how they have faced ethical dilemmas along the way.

Why this initiative?

The primacy of shareholders has been a guiding principle in the teaching of Business Administration, but it has led to economic growth at the expense of the environment and vulnerable communities. This book seeks to redefine the purpose of companies and offers knowledge and tools for future business leaders.

How to use this book?

The cases are designed to be used in the classroom and are divided into two types: cases of best practices and cases with dilemmas. All cases are available for free, and you can download each chapter individually or the entire book from the provided link.

Download the entire book here

Want to get involved?

If you want to join the local network of B Academics in Spain and become part of its working groups, the first step is to fill out this form so that we can contact you.

If you have any questions about the book, feel free to contact our coordinators!

  • Marta Mas Machuca: mmas@uic.es
  • Nina Magomedova: nmagomedova@uic.es
  • Verónica Devenin: vdevenin@eada.edu

We are excited to see how this book inspires future business leaders to prioritize the well-being of people and the planet in their companies. Download the book and join the movement towards a more sustainable and responsible business world!

Thank you for your interest and support!

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