B Academics Holds First Joint Research Seminar in Africa

March 2, 2023 – Durham, NC – In collaboration with Strathmore University in Nairobi, Kenya, B Academics steps onto the African continent.

“This first foray into Africa comes at an opportune time,” says Veronica Devenin, Chair of the Global Outreach and Engagement Committee of B Academics. “There is a growing movement toward business as a force for good in Africa, with more than 50 B Corporations on the continent.”

This joint research seminar aims to raise awareness of B Corporations in Africa, along with the role of academics in advancing teaching and research on B Corps and purpose-driven companies, and to provide a forum for PhD students and Early Career Researchers (ECRs) to present their research and receive feedback from the Global B Corp Academic Community. “This is a great opportunity to support researchers who are interested in understanding business sustainability in Africa,” says Mumbi Wachira, who participates in the B Academics Global Engagement Committee.

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