Does the perception of incongruence hurt more? Customers’ responses to CSR crises affecting the main reputation dimension of a company

Source: Journal of Marketing Management

Author: Giacomo Gistri ORCID Icon,Matteo Corciolani, Stefano Pace

Categories: Article, English, Research, Restricted access

Tags: Corporate Social Responsibility, Stakeholder Theory

The following content is accessible for members only, please sign in.

Upcoming Events

• Chat with the Board Series: Michael Conger
• B Academics AOM 2024
• Q3 B Academics Research Committee Meeting
• Q4 B Academics Research Committee Meeting

Past Event

• Q2 B Academics Research Committee Meeting
• B Academics Teaching Committee Meeting
• B Academics Communication Committee Meeting
• B Impact Teams Conversation Series
• B Impact Teams Webinar
• Chat with the Board Series: Michael B. Dorff and Summer Brown

Support B Academics

Our organization is able to continue its mission because of your support and generosity.
By contributing to B Academics, you’ll help ensure that our work continues.